For logistics and transport
Lead generation for logistics and transport companies
A carrier or logistics provider looking for new shippers gets the right decision maker at each company from Basegrow, with name, title and a verified email address. We write to that person with a reason taken from public information, in your words. You start with 3 free sample leads within 24 hours.
Get 3 free sample leadsFinding new shippers for your transport company
A shipper rarely picks a carrier or logistics partner at a random moment. Something changes: a new location, different flows, more volume. Then the choice is open, and a personal message at the right moment is at its strongest.
You decide which shippers you are looking for and which region you cover. We find the person and the reason at each company, and write in your words.
Which decision makers at a shipper do we write to?
The logistics manager
They know which transport and storage need arranging now, and who handles it.
Supply chain
The role that looks at the whole chain, from purchasing to delivery to the customer.
Operations
The person who sees every day where transport causes friction, and so also when another partner would help.
At each company we choose the role that fits best. A person on our team checks every lead before it goes to you.
Which reasons to write fit logistics lead generation?
In public business information and on the company's own website we look for something that is happening now, for example:
- A new warehouse. More storage space means different inbound and outbound flows.
- New routes. A new market or a new point of sale calls for different transport.
- Growth. A company that grows sooner or later ends up asking who arranges the transport.
That is the hook: where your service meets what that company does. It is the reason to write to that one person.
What a carrier's first email looks like
A made-up example. The companies and people do not exist.
- From
- Daan Hofstra, Reigersbroek Koeltransport (daan@reigersbroek.example)
- To
- Lotte Smeets, supply chain manager (lotte@zomerweide.example)
- Subject
- Your new distribution warehouse
Hi Lotte,
On your website I read that Zomerweide Tuinmeubelen is opening a new distribution warehouse this season. That changes the flows to your shops, and I think you are the one who arranges the transport for that.
We drive for shippers in the region every day and would be glad to help plan the first routes from the new warehouse.
Do you have fifteen minutes next week to go through the routes?
Kind regards,
Daan
The highlighted sentence is the reason to write, found on the company's own website. The rest is the voice of the carrier itself.
How do we go about it for a carrier?
- 3 free sample leads.Within 24 hours, at shippers that fit. They are yours to keep.
- Setting it up together.Tone, message, audience and sender. You choose the shippers, roles and region.
- Starting small.With a group of companies that you point us to. Every email is written for that company and approved by you, and after a week or two a follow-up comes.
- You have the conversation.A warm reply goes the same working day to a named person on your team.
You can read more about the approach on outsourcing cold outreach and outbound prospecting. How the price works is on what B2B lead generation costs.
Frequently asked questions about lead generation for logistics and transport
How do I find new shippers for my transport company?
Basegrow finds the right decision maker at each company, for example the logistics manager, supply chain or operations, and writes to them personally with a reason taken from public information. You choose which companies, roles and region.
Which reason to write works for a logistics company?
Something that is happening at the shipper now and that you can find on their website, such as a new warehouse, new routes or growth.
Can I also use it for a logistics service provider?
Yes. If you sell to other businesses and one good conversation is worth a lot, it can work. Your 3 sample leads are the honest test.
How quickly do I see the first leads?
Within 24 hours you receive 3 free sample leads, with name, title and a verified email address. They are yours to keep.
Who has the conversation with the shipper?
You do. Every reply is read and answered, and a warm reply goes the same working day to a named person on your team.
What does it cost?
Working with Basegrow costs between € 750 and € 7,500 per month, excluding VAT. Where you land depends on your market, the size of that market, your audience and the region. A small project, with one audience in a single state or province, starts from € 750 per month. A large project, with several audiences across several countries and languages, comes to € 7,500 per month.
Free sample leads
See who you could be talking to.
Three decision makers with name, title and a verified email address. In your inbox within 24 hours, and yours to keep.
Get my 3 free leads