Outsourcing outreach

Outsourcing cold outreach and outbound prospecting

If you outsource cold outreach to Basegrow, we take the first step: we find the right decision maker and write to them personally, in your words. You decide the tone, message and audience and approve every text. Every reply is read and answered, and a warm reply goes the same working day to a named person on your team. Basegrow is an outbound agency from Amsterdam for companies in the Netherlands that sell to other businesses.

Get 3 free sample leads

When does it make sense to outsource outreach?

Outbound means you make the first contact yourself, instead of waiting for someone to get in touch. Cold outreach is that first contact with a company that does not know you yet. The work divides naturally: searching and writing take a lot of time, while the conversation with an interested reader is where you make the difference.

Outsourcing makes sense when you want the outcome, new conversations and new revenue, and would rather spend your time on the conversation than on searching for the right people.

What do you hand over and what do you keep?

You decide

  • The tone and the message: how you write and what you stand for.
  • The product you put forward.
  • The audience: which companies, which roles, which region.
  • Whether a text is ready: you approve it before it is used.
  • The conversation with everyone who is interested.

We do

  • Find the right decision maker at each company, with name, title and a verified email address.
  • Find the hook in public business information and on the company's own website.
  • Write each email for that company and send it under the name of someone on your team.
  • Send a follow-up after a week or two.
  • Read and answer every reply.

You only have to make a comment once. Every comment becomes a fixed rule for all the emails that follow.

How do we start small and build up?

  1. First, 3 sample leads.Within 24 hours, with name, title and a verified email address. You see the work before you spend anything, and they are yours to keep.
  2. Then we lay the groundwork together.Tone, message, audience and sender.
  3. We start with a small group.A group of companies that you point us to. That way you see how it feels and can adjust.
  4. Then we build up.To everyone you point us to, with a trial period for which we agree beforehand when it counts as a success.

What happens to the replies?

Every reply is read and answered one by one. If someone is interested, that warm reply goes the same working day to a named person on your team. From that moment the conversation is yours.

If someone would rather stop, one reply is enough and the series ends for that person.

When is it a good fit, and when is it less so?

It is a good fit if

  • you sell to other businesses;
  • one good conversation is worth a lot to you;
  • you want to have the conversations yourself and approve the texts;
  • you prefer a small, personal start to a big campaign.

It is less of a fit if

  • you sell to consumers;
  • you are looking for a team that has the conversations for you;
  • you are looking for a phone team, because our channel is the personal email;
  • you want to send the same text to a big list.

Not sure? The 3 sample leads are the honest test, and they are yours to keep either way. How the price works is on what B2B lead generation costs.

Frequently asked questions about outsourcing cold outreach

What is the difference between cold outreach and outbound?

Outbound is everything you do to make the first contact yourself. Cold outreach is that first contact with a company that does not know you yet. At Basegrow it is done with a personal email to one decision maker.

What stays in my own hands if I outsource outreach?

Tone, message, product and audience. You approve the texts before they are used, and you have the conversation with everyone who is interested.

How do I start small?

With 3 free sample leads within 24 hours. After that we start with a small group of companies that you point us to and build up together.

Under whose name do the emails go out?

Under the name of someone on your team, from your own domains. Every email is written for that company and approved by you first.

What happens to a reply?

Every reply is read and answered. A warm reply goes the same working day to a named person on your team, and you have the conversation.

What if someone no longer wants to be emailed?

One reply is enough. The series then ends for that person and we respect that.

What does it cost?

Working with Basegrow costs between € 750 and € 7,500 per month, excluding VAT. Where you land depends on your market, the size of that market, your audience and the region. A small project, with one audience in a single state or province, starts from € 750 per month. A large project, with several audiences across several countries and languages, comes to € 7,500 per month.

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Free sample leads

See who you could be talking to.

Three decision makers with name, title and a verified email address. In your inbox within 24 hours, and yours to keep.

Get my 3 free leads